{"id":288543,"date":"2026-03-13T08:59:52","date_gmt":"2026-03-13T07:59:52","guid":{"rendered":"https:\/\/stage.hibike.com\/?page_id=288543"},"modified":"2026-06-25T15:24:38","modified_gmt":"2026-06-25T13:24:38","slug":"boven","status":"publish","type":"page","link":"https:\/\/stage.hibike.com\/nl\/ueber\/","title":{"rendered":"Over ons"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"288543\" class=\"elementor elementor-288543\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f673b8b e-flex e-con-boxed glozin-responsive-column glozin-tablet-column--default glozin-responsive-column glozin-mobile-column--default e-con e-parent\" data-id=\"f673b8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-479cbf4 elementor-widget elementor-widget-html\" data-id=\"479cbf4\" data-element_type=\"widget\" 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font-size:14px;\r\n      padding:9px 14px;\r\n      min-height:40px;\r\n    }\r\n  }\r\n<\/style>\r\n<div class=\"mc-about\">\r\n\r\n  <section class=\"mc-about-hero\">\r\n    <div class=\"mc-about-wrap\">\r\n      <span class=\"mc-about-eyebrow\">Over ons<\/span>\r\n      <h1 class=\"mc-about-title\">Merlin Cycles Duitsland<\/h1>\r\n      <p class=\"mc-about-lead\">\r\n        In het Verenigd Koninkrijk staat Merlin Cycles sinds 1993 synoniem voor hoogwaardige fietsen, technische expertise en oprechte fietspassie. Met de uitbreiding van het merk hibike en de bijbehorende vestiging in Duitsland breekt er een nieuw hoofdstuk aan voor Merlin binnen de EU.\r\n      <\/p>\r\n\r\n      <div class=\"mc-about-hero-box\">\r\n        <h2 class=\"mc-about-subtitle\">Waar wij voor staan<\/h2>\r\n        <ul class=\"mc-about-list\">\r\n          <li>Hoogwaardige fietsen en onderdelen<\/li>\r\n          <li>Persoonlijk adviesgesprek<\/li>\r\n          <li>Passie voor fietsen<\/li>\r\n          <li>Duidelijke focus op prestaties<\/li>\r\n        <\/ul>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"mc-about-section\">\r\n    <div class=\"mc-about-wrap\">\r\n      <span class=\"mc-about-eyebrow\">Verhaal<\/span>\r\n      <h2 class=\"mc-about-title\">Het verhaal van Merlin Cycles<\/h2>\r\n      <p class=\"mc-about-lead\">\r\n        Merlin Cycles werd in 1993 opgericht door John Moss en is een van de meest gevestigde fietsenwinkels in het Verenigd Koninkrijk. Wat begon als een postorderbedrijf vanuit zijn logeerkamer, is in de loop der jaren uitgegroeid tot een internationaal erkende leverancier van hoogwaardige fietsen, onderdelen en kleding.\r\n      <\/p>\r\n\r\n      <div class=\"mc-about-grid-2\">\r\n        <div class=\"mc-about-card\">\r\n          <h3 class=\"mc-about-subtitle\">Van het begin tot nu.<\/h3>\r\n          <p>\r\n            Slechts enkele maanden na de oprichting opende Merlin Cycles zijn eerste winkel in Ormskirk, Lancashire. In 1998 verhuisde het bedrijf naar een groter pand in Leyland, waar Merlin Cycles zich verder ontwikkelde en ook zijn eerste eigen fietsen produceerde.\r\n          <\/p>\r\n          <p>\r\n            Hieronder vielen de bekende stalen hardtail mountainbikes van Rock Lobster en later de aluminium hardtail mountainbikes van Malt. Aanvankelijk lag de focus op mountainbikes, maar later werd het productaanbod steeds verder uitgebreid met racefietsen.\r\n          <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"mc-about-card\">\r\n          <h3 class=\"mc-about-subtitle\">Betrouwbaarheid als principe<\/h3>\r\n          <p>\r\n            Een centraal principe van de filosofie van Merlin Cycles is transparantie. Producten die als beschikbaar worden weergegeven, zijn ook daadwerkelijk op voorraad. Deze betrouwbaarheid heeft aanzienlijk bijgedragen aan de uitstekende reputatie van het merk.\r\n          <\/p>\r\n          <p>\r\n            Merlin Cycles staat vandaag de dag synoniem voor een sterk productaanbod, hoge kwaliteit, technische expertise en een service waarop klanten kunnen vertrouwen.\r\n          <\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"mc-about-section mc-about-dark\">\r\n    <div class=\"mc-about-wrap\">\r\n      <span class=\"mc-about-eyebrow\">Duitsland en de EU<\/span>\r\n      <h2 class=\"mc-about-title\">Merlin Cycles in Duitsland<\/h2>\r\n      <p class=\"mc-about-lead\">\r\n        Sinds 2023 heeft Merlin Cycles een eigen vestiging in Duitsland, van waaruit de handel binnen de EU wordt beheerd. Met de uitbreiding van het merk hibike is de vestiging in Kronberg gereorganiseerd.\r\n      <\/p>\r\n\r\n      <div class=\"mc-about-grid-2\">\r\n        <div class=\"mc-about-card\">\r\n          <h3 class=\"mc-about-subtitle\">Het merk Hibike<\/h3>\r\n          <p>\r\n            Hibike B\u00e4r KG was jarenlang een gevestigde naam op de Duitse fietsenmarkt. Na het faillissement eind 2024 werd het merk Hibike op 1 maart 2025 overgenomen door Merlin Cycles.\r\n          <\/p>\r\n          <p>\r\n            Hierdoor kon het merk behouden blijven en tegelijkertijd worden omgevormd tot een nieuw, duidelijk gefocust concept dat sterker gericht is op hoogwaardige productlijnen, technische kwaliteit en gedegen advies.\r\n          <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"mc-about-card\">\r\n          <h3 class=\"mc-about-subtitle\">Onze focusgebieden<\/h3>\r\n          <p>\r\n            Vandaag ligt de focus op racefietsen, gravelbikes, mountainbikes en e-mountainbikes. Het assortiment wordt aangevuld met hoogwaardige onderdelen en een selectie kleding in de fysieke winkel.\r\n          <\/p>\r\n\r\n          <div class=\"mc-about-pill-row\">\r\n            <span class=\"mc-about-pill\">racefiets<\/span>\r\n            <span class=\"mc-about-pill\">Grind<\/span>\r\n            <span class=\"mc-about-pill\">MTB<\/span>\r\n            <span class=\"mc-about-pill\">E-MTB<\/span>\r\n             <span class=\"mc-about-pill\">Hoogwaardige componenten<\/span>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"mc-about-section\">\r\n    <div class=\"mc-about-wrap\">\r\n      <span class=\"mc-about-eyebrow\">Waarden<\/span>\r\n      <h2 class=\"mc-about-title\">Waar Merlin Cycles Duitsland voor staat<\/h2>\r\n\r\n      <div class=\"mc-about-values\">\r\n        <div class=\"mc-about-value\">\r\n          <h3 class=\"mc-about-subtitle\">prestatie<\/h3>\r\n          <p>\r\n            Wij geloven in producten die prestaties mogelijk maken en ambitieuze coureurs ondersteunen in hun ontwikkeling.\r\n          <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"mc-about-value\">\r\n          <h3 class=\"mc-about-subtitle\">Passie<\/h3>\r\n          <p>\r\n            Fietsen is voor ons meer dan alleen een productassortiment. Het is onderdeel van onze dagelijkse routine.\r\n          <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"mc-about-value\">\r\n          <h3 class=\"mc-about-subtitle\">Hoogwaardige componenten<\/h2>\r\n          <p>\r\n            Bij onze selectie ligt de nadruk bewust op kwaliteit, functionaliteit en technische uitmuntendheid.\r\n          <\/p>\r\n        <\/div>\r\n\r\n        <div class=\"mc-about-value\">\r\n          <h3 class=\"mc-about-subtitle\">Advies<\/h3>\r\n          <p>\r\n            Goede beslissingen worden genomen door goede gesprekken. Daarom is persoonlijk advies onze topprioriteit.\r\n          <\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u00dcber uns Merlin Cycles Deutschland In UK steht Merlin Cycles seit 1993 f\u00fcr hochwertige Fahrr\u00e4der, technische Kompetenz und echten Radsport-Enthusiasmus. Mit der Erweiterung der Marke hibike und dem dazugeh\u00f6rigen Standort in Deutschland beginnt f\u00fcr die Merlin ein neues Kapitel innerhalb der EU. Wof\u00fcr wir stehen High-End Bikes und Komponenten Pers\u00f6nliche Beratung Leidenschaft f\u00fcr den Radsport [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-288543","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/pages\/288543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/comments?post=288543"}],"version-history":[{"count":1,"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/pages\/288543\/revisions"}],"predecessor-version":[{"id":1051418,"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/pages\/288543\/revisions\/1051418"}],"wp:attachment":[{"href":"https:\/\/stage.hibike.com\/nl\/wp-json\/wp\/v2\/media?parent=288543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}